Cooperation with brand ambassadors

Cooperation with opinion leaders

Cooperation with opinion leaders who are often ambassadors of the brand is one of the desired techniques in communication with the target group. This makes it possible to actively create an image of a company through branded friends who, through positive recommendations on their social media channels, influence the customer’s judgment, intentions and purchasing decisions. The opinions generated make a significant contribution to facilitating the reach of the message to the desired audience and reinforcing a sense of bond and loyalty to the company.

Experts positioning

Goodwill is provided by its representatives and employees, who are the best ambassadors. We help brands and companies build trust and credibility by leveraging their greatest potential – the expertise and know-how of their specialists in the field. We arrange expert statements in the media, selecting appropriate channels and media. This gives us the opportunity to appear in key media brands and strengthen your company’s image and reputation